DUBLIN–(BUSINESS WIRE)–The “Packaging
Seize+Adapt Concept: Wider Opportunities for a Tub with Two Dispensing
Apertures” report has been added to ResearchAndMarkets.com’s
“Packaging Seize+Adapt Concept: Wider Opportunities for a Tub with Two
Dispensing Apertures”, uses Pack-Track packaging innovation tool to take
a closer look at a pack format used in Italy by Perfetti Van Melle for
its Mentos White Always chewing gum, and to consider how it could
potentially inspire cross-category innovation.
Packaging innovation can be a tricky area to navigate, but by thinking
laterally and exploring pack formats that are already available outside
your own market sectors, it may be possible to Seize+Adapt an idea,
modifying it to suit your own purposes.
This case study was compiled using Pack-Track packaging innovation tool
and takes a closer look at a tub with two dispensing apertures, and
considers how the format could cross over into other categories.
Discusses key features and packaging benefits of Mentos White Always
chewing gum tub.
Examines how this pack format taps into consumer trends within
Explores how this convenient pack format could be applied to other
Reasons to buy
Use Packaging Seize+Adapt Concept series to inspire packaging
Understand the relevant consumer trends that drive and support
packaging innovation so you can tap into what is really impacting the
Discover to which product sectors this packaging innovation could
potentially have application to create a point of difference.
Key Topics Covered:
- Executive Summary
- What is Seize+Adapt?
- The packaging innovation – convenience
- How does the innovation align to TrendSights?
- Wider opportunities for a tub with two dispensing apertures
- Perfetti Van Melle Italia Srl
For more information about this report visit https://www.researchandmarkets.com/research/cfj5f9/packaging?w=4
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