Thumbtack Announces Lily Sarafan Joins Board of Directors

today announced that Lily Sarafan, President and CEO of Home Care
Assistance, has been named to its board of directors.

“We are thrilled to welcome Lily to our board,” said Marco Zappacosta,
CEO and co-founder of Thumbtack. “Lily is a driven and accomplished
leader who deeply understands local service marketplaces. Thumbtack will
greatly benefit from Lily’s entrepreneurial experience and hard-won
operational know-how in scaling a market-leading local service business.”

Sarafan is the president and CEO of Home Care Assistance, the leading
provider of home care for seniors throughout North America. Under her
leadership for more than a decade, Home Care Assistance has evolved from
startup to sector leader with more than 7,000 employees. Sarafan is a
current board member, investor and advisor for a slew of innovative
companies, having most recently served on the board of Counsyl through
its sale to Myriad Genetics.

“Thumbtack is transforming the trillion-dollar local services landscape,
elevating the experience of local professionals and the customers they
serve in every city and town across the country,” said Sarafan. “Having
spent the past decade scaling a national consumer healthcare service, I
know well the challenge and opportunity associated with building lasting
impact in an under-innovated sector. I have incredible confidence in a
leadership team with the courage to continuously reimagine a winning
formula, and I’m thrilled to serve as a fan and board member on the

With the appointment of Sarafan, Thumbtack’s board consists of six
members, including Denis Grosz, co-founder, BestReviews; Jed Katz,
managing director, Javelin Venture Partners; Bryan Schreier, partner,
Sequoia; Jonathan Swanson, co-founder, Thumbtack; and Marco Zappacosta,
CEO and co-founder, Thumbtack.

Thumbtack is a local services marketplace that connects consumers to
more than 1,000 professional categories in every zip code across the U.S.

About Thumbtack

Thumbtack was created to solve a seemingly simple problem: local
professionals need customers so they can run and grow their business.
Customers need local pros too, but have trouble finding the right ones.
In 2008, the Thumbtack founders developed a marketplace bringing the two
together. Since then, Thumbtack has helped hundreds of thousands of
skilled professionals build successful businesses and millions of
customers each year with everything from plumbing, to catering, to
personal training to math tutoring. Thumbtack is headquartered in San
Francisco. Learn more at


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