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Hongdian Film Production Installs DaVinci Resolve

(August 22, 2012)
DMN Newswire--2012-8-22--
Blackmagic Design announced that Hongdian Film Production Co., Ltd. installed a Linux based DaVinci Resolve color correction system with 8 GPUs for real time 4K/3D color grading. The installation is part of Hongdian?s goal to build China?s first end to end 4K/3D production line.



Hongdian Film Production is located in Hengdian World Studios, also known as Chinawood, which is the largest outdoor studio in the world and consists of 13 shooting bases. The studio includes full scale replicas of the Forbidden City and the imperial palace of Qin dynasty, which were used as backdrops for many television shows and feature films, including ?Crouching Tiger, Hidden Dragon?, ?Hero?, ?The Forbidden Kingdom? and ?Mummy 3?.

Before Hongdian Film Production began offering post production services at this location, film crews that came to Hengdian World Studios for backdrops had to send their footage to post facilities in other cities. These same crews would often have to travel outside of China to find facilities that could provide 4K and 3D post production services.

To meet customers? demands for high quality advanced 4K/3D services, Hongdian Film Productions built China?s first end to end 4K/3D workflow around Blackmagic Design?s DaVinci Resolve, which includes support for the widest range of popular formats. DaVinci Resolve will be used to convert RAW files to high quality ProRes for Apple Final Cut Pro editors, MXF for Avid Media Composer 6 editors, and DPX or TIFF sequences for VFX designers. DaVinci Resolve?s powerful multiple GPU rendering provides real time format conversion, enabling colorists to quickly build timelines for real time 2D or 4K/3D color correction and finishing.

?Our efforts to build China?s first 4K/3D workflow have filled an empty space in Chinese filmmaking techniques, and will bring Hengdian World Studios a healthy media ecosystem, from production and post production to marketing and distribution. Now we are able to provide end to end local services to film crews that come to Hengdian World Studios, allowing them to arrive with even only a screenplay and leave with a finished film ready to deliver,? said Shi Xiongguang, General Manager of Hongdian Film Production. ?We chose the most advanced technology the world had to offer to handle even the most demanding post production work: Blackmagic Design?s DaVinci Resolve.?

Shi continued, ?We think DaVinci Resolve offers the best performance and value, with a user friendly interface that colorists can quickly master. Its powerful real time color grading for 4K/3D allows our colorists to meet clients? requests, quickly and precisely.?

Press Photography
Blackmagic Design?s DaVinci Resolve and all other products photos are available at http://www.blackmagicdesign.com/press/images/.

About DaVinci Resolve
Blackmagic Design?s DaVinci Resolve is the world?s highest performance color correction solution for Mac OS X, Windows and Linux computers. DaVinci Resolve supports more real time color correction than any other system because it?s not limited by the performance of the computer it?s running on. DaVinci Resolve eliminates this performance barrier because it?s based on a cluster of high performance GPU cards, so all processing is always real time. DaVinci Resolve has the power of a true real time performance solution so handles complex color grades even when using dozens of primaries, secondaries, Power Windows?, multi point tracking, blurs, and more. DaVinci Resolve provides incredible performance in a low cost solution that can be easily upgraded by adding extra GPU?s for supercomputer power to handle 4K resolutions, stereoscopic 3D and real time grading direct from raw camera files such as ARRI raw and RED raw R3D files can be handled with ease.

About Blackmagic Design
Blackmagic Design creates the world?s highest quality video editing products, digital film cameras, color correctors, video converters, video monitoring, routers, live production switchers, disk recorders, waveform monitors and film restoration software for the feature film, post production and television broadcast industries. Blackmagic Design?s DeckLink capture cards launched a revolution in quality and affordability, while the company?s Emmy? award winning DaVinci color correction products have dominated the television and film industry since 1984. Blackmagic Design continues ground breaking innovations including stereoscopic 3D and 4K workflows. Founded by world leading post production editors and engineers, Blackmagic Design has offices in the USA, United Kingdom, Japan, Singapore, and Australia. For more information, please check www.blackmagicdesign.com.

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