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Knights of the Frozen Throne Brings Cold Taste of Undeath to Hearthstone®

(August 10, 2017)

Collect 135 frosty new cards in newest expansion for Blizzard Entertainments internationally acclaimed digital card game

Legendary Hero Cards transform Hearthstones fallen heroes into powerful Death Knights with game-changing new abilities

Overthrow the Lich King and claim the Frozen Throne in a series of free missions

IRVINE, Calif.--(BUSINESS WIRE)--#FrozenThrone--As the cold shroud of death falls upon the land of the living, Azeroths mortal inhabitants shiver with fear?Knights of the Frozen Throne, the new expansion for Blizzard Entertainments smash-hit digital card game Hearthstone®, has arrived. The Lich King?Lord of the Scourge, master of Icecrown Citadel, and wielder of the cursed runeblade Frostmourne?has come to conquer the tavern and those within it, promising power in the form of 135 frosty new cards.




Knights of the Frozen Throne takes players to Northrend, where theyll meet an untimely demise, only to be raised by the Lich King and granted terrifying new powers from beyond the grave. Adventurers can harness this unholy might by collecting nine new legendary Hero Cards that, when played, transform the heroes of Hearthstone into fearsome Death Knights.

Those with the will to rise against the Lich King can embark on a series of challenging missions that Knights of the Frozen Throne offers to everyone?for free. Players who enter the icy halls of Icecrown Citadel and complete the prologue shall receive a random Legendary Death Knight Hero Card before battling through two wings guarded by iconic bosses like the pestilent Professor Putricide and Blood Queen Lanathel . . . until only the Lich King stands between them and the Frozen Throne.

?The Lich King is one of our most iconic villains, and were excited to finally bring him?and his nine new Death Knights?to Hearthstone, said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. ?Whether theyre ascending the Frozen Throne or dueling with friends at Fireside Gatherings, we cant wait to see how players wield these deadly new cards.

Knights of the Frozen Throne is available now for Windows® and Mac® PCs; Windows, iOS, and Android tablets; and iOS and Android phones. Card packs can be purchased individually or in discounted bundles from the in-game Shop for gold or real-world currency at the same price as all other Hearthstone card packs. Players now have the chance to win Knights of the Frozen Throne card packs as quest rewards or prizes in the Arena, and can also craft cards from the expansion by using Arcane Dust collected from disenchanting unwanted cards. Players who log in by November 1 will receive three free Knights of the Frozen Throne card packs* to aid them as reinforcements arrive to storm Icecrown Citadel.

Catch a glimpse of what awaits in Knights of the Frozen Throne on YouTube.

Taste the Lich Kings power at thefrozenthrone.com.

* 3 free Knights of the Frozen Throne packs are a one-time offer and available only for a limited time. Offer ends November 1.

About Blizzard Entertainment, Inc.

Best known for blockbuster hits including World of Warcraft®, Hearthstone®, Overwatch®, the Warcraft®, StarCraft®, and Diablo® franchises, and the multifranchise Heroes of the Storm®, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer and publisher of entertainment software renowned for creating some of the industrys most critically acclaimed games. Blizzard Entertainments track record includes twenty-one #1 games? and multiple Game of the Year awards. The companys online-gaming service is one of the largest in the world, with millions of active players.

? Based on internal company records and reports from key distribution partners.


Contacts

Blizzard Entertainment
Rob Hilburger
VP, Global Communications
949.242.8404
rhilburger@blizzard.com
or
Andrew Reynolds
Global PR Director
949.955.1380 x14301
areynolds@blizzard.com
or
Lyndsi Achucarro
PR Manager
949.955.1380 x12650
lachucarro@blizzard.com


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